Consistency, consistency, consistency • Six rules for creating successful franchise brands

Franchises are hot property. Not only are they growing fast in several sectors, they’re also managing to defy the downturn. Franchise firms from fast food to car repairs to homecare are showing remarkable resilience in troubled times. One of
the most successful business models in the world, they now account for 4% of US companies. And they’re proliferating in every corner of the globe.