Co-op rebrands 6 stores to support COP26 in Glasgow
Co-op will also rebrand across its social channels to Co-op26 for the duration of COP-26.
As the UK prepares to host global leaders and changemakers at the COP26 Climate Change conference in Glasgow this weekend, convenience retailer Co-op has launched a national store named Co-op26.
In a bid to engage customers throughout the COP26 conference and beyond, the Co-op26 campaign aims to get people asking questions about how they can impact climate change at a community level.
Six flagship Co-op stores across the UK have ‘rebranded’ to Co-op26 with amplified exterior signage and window vinyl takeovers to reflect Co-op26 and capture the attention of passers’ by.
“While the world looks to the COP26 conference to guide global leaders on how countries can accelerate change, we are shining a spotlight on how Co-op, our customers, members and colleagues can all play their part in the fight against climate change on a community level,” said Steve Murrells, CEO of The Co-op Group.
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