The importance of Latin America for UNITI expo 2022

As a growing region for the retail petroleum and car wash industries, Latin American visitors will make up a large part of this year's attendees.

The exponential growth of Latin America has positioned it as a key region for the industries covered at UNITI expo. In the last few years, its potential for development in the fuel retail and carwash space have caught the eye of the European trade show. Organizers expect a big increase in Latin America's attendees for this year show.

Through the years, UNITI expo has diversified and expanded its international attendance with each edition. The presence of several industry leaders and its comprehensive conference programme make the difference for visitors from outside Europe and the United States.

“UNITI expo gives everyone in this industry a chance to expand their knowledge and broaden their horizons. It certainly is where you want to be in order to stay one step ahead in the game thanks to its networking and learning opportunities,” explains Roberto Diaz de Leon, President of Onexpo, Mexico's leading service station association.

To enhance the value that the show has for Latin American professionals, the International Forum will offer simultaneous translation to Spanish for the first time.

“The interest that UNITI expo has shown to the Latin American region is proof that it not only wants to grow as a trade fair, but to increase its relevance for the industries on an international level as well. I’m looking forward to being part of this year’s show and getting the best out of it alongside my Latinos colleagues,” adds Carlos Gold, Institutional Relations Director of Cecha.

The increase in visitors has been achieved due to the creation of the Latin American Delegation - a package aimed at professionals from the region that brings together all the amenities and services needed to enjoy the experience and ensure great networking. After its debut in 2018, the expo has decided to renew this package to attract a greater number of professionals for this year’s edition.

UNITI expo is back on May 17-19 in Landesmesse, Stuttgart, and it will be celebrated without any COVID restrictions, according to the state government of Baden-Württemberg’s latest COVID Ordinance. This means that entry requirements won’t be necessary for participants and that there won’t be any capacity limits for the event.