Shell to re-enter Sri Lanka’s fuel retail market

The company has signed a brand license agreement with RM Parks and Tristar Group to rebrand an existing network of 150 retail fuel stations across the country.

The Shell brand will enter the Sri Lankan fuel retail market later this year after signing a retail brand license agreement with RM Parks (Private) Limited.

RM Parks is a partnership of the Tristar Group, a fully integrated energy logistics business serving the downstream oil and gas industry. The company is set to rebrand an existing network of 150 retail fuel stations across the country.

“This collaboration with RM Parks and Tristar is a great example of how we are bringing Shell’s quality products and services to new markets and helping fuel retailers and entrepreneurs to grow their business through Shell brand licensing,” said István Kapitány, Global Executive Vice President of Shell Mobility.

These sites were awarded for an initial period of 20 years by the Sri Lankan Ministry of Petroleum and Energy in 2023. The first Shell branded stations are expected to open in the third quarter of 2024.

“With a valuable partner such as RM Parks and by harnessing the strength of the Shell brand, the opportunities to grow our footprint in Sri Lanka are unlimited and we look forward to playing an active role in making further oil and gas investments in the country,” said Eugene Mayne, Group CEO of Tristar.

Shell is currently present in over 80 markets with around 47,000 mobility locations serving around 33 million customers every day.