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Ricker's to launch new, AmazonGo-style hybrid checkout

The U.S. convenience store chain has entered new payment method with frictionless checkout technology.



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Ricker's and Skip have rolled out a new frictionless checkout technology - a hybrid of mobile pay and AmazonGo "just walk out" experiences - to customers in 58 Ricker's stores in Indiana.

The partnership's mission is to provide a best-in-class convenience store experience, easy access to promotional deals, and enable customers to purchase in-store items at the pump or prior to arrival, according to a company.

"By adding Skip to our arsenal of customer service competencies, we expect to see higher frequency and volume of transactions simply from the competitive advantage this partnership will provide,” said Quinn Ricker, CEO and President of Ricker's.

Skip's technology reduces the speed of checkout from an average of 60 seconds to an instant pay-and-go action controlled by the customer. Via its partnership with Zipline, Skip also acts as a cost cutter for retail businesses bringing down transaction fees.

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